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"Introducing data driven practices into sales environments: examining the ..."

Barry Magee et al. (2016)

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DOI: 10.1080/12460125.2016.1187403

access: closed

type: Journal Article

metadata version: 2022-10-02

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Barry Magee, David Sammon, Tadhg Nagle, Paidi O'Raghallaigh:
Introducing data driven practices into sales environments: examining the impact of data visualisation on user engagement and sales results. J. Decis. Syst. 25(Supplement): 313-328 (2016)

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