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"The Long-Term Effects of E-Advertising: The Influence of Internet Pop-ups ..."

Didier Courbet et al. (2014)

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DOI: 10.1111/JCC4.12035

access: closed

type: Journal Article

metadata version: 2021-10-14

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Didier Courbet, Marie-Pierre Fourquet-Courbet, Roland Kazan, Julien Intartaglia:
The Long-Term Effects of E-Advertising: The Influence of Internet Pop-ups Viewed at a Low Level of Attention in Implicit Memory. J. Comput. Mediat. Commun. 19(2): 274-293 (2014)

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