"Online Consumers' Responses to Deal Popularity as an Extrinsic Cue."

Karen C. Kao, Sally Rao Hill, Indrit Troshani (2017)

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DOI: 10.1080/08874417.2016.1232997

access: closed

type: Journal Article

metadata version: 2024-08-04

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Karen C. Kao, Sally Rao Hill, Indrit Troshani:
Online Consumers' Responses to Deal Popularity as an Extrinsic Cue. J. Comput. Inf. Syst. 57(4): 374-384 (2017)

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