"Managing Privacy in B2B Marketing: A Systematic Literature Review."

Sally Rao Hill, Graciela Corral de Zubielqui (2023)

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DOI: 10.1080/08874417.2022.2087792

access: closed

type: Journal Article

metadata version: 2023-06-26

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Sally Rao Hill, Graciela Corral de Zubielqui:
Managing Privacy in B2B Marketing: A Systematic Literature Review. J. Comput. Inf. Syst. 63(3): 574-591 (2023)

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