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"Relational and Technological Assessment of CRM Providers: A Multifactor Study."

Craig C. Claybaugh, Iris Reychav, Fiona Fui-Hoon Nah (2023)

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DOI: 10.1080/08874417.2022.2031348

access: closed

type: Journal Article

metadata version: 2023-05-17

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  - journals/jcis/ClaybaughRN23
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  - https://dblp.org/rec/journals/jcis/ClaybaughRN23
Craig C. Claybaugh, Iris Reychav, Fiona Fui-Hoon Nah:
Relational and Technological Assessment of CRM Providers: A Multifactor Study. J. Comput. Inf. Syst. 63(1): 107-117 (2023)

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