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"New product success through big data analytics: an empirical evidence from ..."
Farid Shirazi et al. (2022)
- Farid Shirazi
, Hsiao-Ting Tseng
, Olu Adegbite
, Nick Hajli
, Saeed Rouhani:
New product success through big data analytics: an empirical evidence from Iran. Inf. Technol. People 35(5): 1513-1539 (2022)
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