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"A binding tie: why do customers stick to omnichannel retailers?"
Sheng-Wei Lin, Eugenia Y. Huang, Kai-Teng Cheng (2023)
- Sheng-Wei Lin
, Eugenia Y. Huang, Kai-Teng Cheng
:
A binding tie: why do customers stick to omnichannel retailers? Inf. Technol. People 36(3): 1126-1159 (2023)
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