"Pricing strategies for O2O business model considering service spillover ..."

Limeng Chai, Yongrui Duan, Jiazhen Huo (2021)

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DOI: 10.1111/ITOR.12863

access: closed

type: Journal Article

metadata version: 2021-04-07

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Limeng Chai, Yongrui Duan, Jiazhen Huo:
Pricing strategies for O2O business model considering service spillover and power structures. Int. Trans. Oper. Res. 28(4): 1978-2001 (2021)

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