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"Deal or No Deal? Online Deals, Retailer Heterogeneity, and Brand ..."

Jorge Mejia, Anandasivam Gopal, Michael Trusov (2020)

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DOI: 10.1287/ISRE.2020.0933

access: closed

type: Journal Article

metadata version: 2021-09-16

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  - journals/isr/MejiaGT20
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  - https://dblp.org/rec/journals/isr/MejiaGT20
Jorge Mejia, Anandasivam Gopal, Michael Trusov:
Deal or No Deal? Online Deals, Retailer Heterogeneity, and Brand Evaluations in a Competitive Environment. Inf. Syst. Res. 31(4): 1087-1106 (2020)

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