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"Examining user-generated content, service failure recovery and ..."
Wilson Ozuem et al. (2024)
- Wilson Ozuem
, Michelle Willis
, Kerry E. Howell, Silvia Ranfagni
, Serena Rovai:
Examining user-generated content, service failure recovery and customer-brand relationships: an exploration through commitment-trust theory. Internet Res. 34(3): 784-809 (2024)

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