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"Online or offline? Spillover effect of customer-to-customer interaction in ..."

Yucheng Liu, Xiaorong Fu, Xiangming Ren (2023)

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DOI: 10.1108/INTR-11-2021-0855

access: closed

type: Journal Article

metadata version: 2023-08-18

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Yucheng Liu, Xiaorong Fu, Xiangming Ren:
Online or offline? Spillover effect of customer-to-customer interaction in a multichannel background. Internet Res. 33(4): 1519-1543 (2023)

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