"Media Company Uses Analytics to Schedule Radio Advertisement Spots."

Saravanan Venkatachalam et al. (2015)

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DOI: 10.1287/INTE.2015.0825

access: closed

type: Journal Article

metadata version: 2017-05-27

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  - https://dblp.org/rec/journals/interfaces/VenkatachalamWU15
Saravanan Venkatachalam, Fion Wong, Emrah Uyar, Stan Ward, Amit Aggarwal:
Media Company Uses Analytics to Schedule Radio Advertisement Spots. Interfaces 45(6): 485-500 (2015)

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