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"Online communities and offline sales: considerations on visiting behavior ..."

Yuan Sun, Yating Zhong, Qi Li (2022)

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DOI: 10.1108/IMDS-01-2022-0033

access: closed

type: Journal Article

metadata version: 2022-06-30

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Yuan Sun, Yating Zhong, Qi Li:
Online communities and offline sales: considerations on visiting behavior dimensions and online community types. Ind. Manag. Data Syst. 122(7): 1620-1644 (2022)

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