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"Utilitarian and/or hedonic shopping - consumer motivation to purchase in ..."
Yu-Wei Chang et al. (2023)
- Yu-Wei Chang
, Ping-Yu Hsu
, Jiahe Chen
, Wen-Lung Shiau
, Ni Xu
:
Utilitarian and/or hedonic shopping - consumer motivation to purchase in smart stores. Ind. Manag. Data Syst. 123(3): 821-842 (2023)
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