"Social CRM: A Review of the Literature and the Identification of New ..."

Kritcha Yawised, Peter Marshall (2015)

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DOI: 10.4018/IJVCSN.2015010102

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type: Journal Article

metadata version: 2020-06-08

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Kritcha Yawised, Peter Marshall:
Social CRM: A Review of the Literature and the Identification of New Research Directions. Int. J. Virtual Communities Soc. Netw. 7(1): 14-20 (2015)

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