"Interactivity, engagement, trust, purchase intention and word-of-mouth: a ..."

Shu-Hsien Liao, Yu-Chun Chung, Wen-Jung Chang (2019)

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DOI: 10.1504/IJSTM.2019.098203

access: closed

type: Journal Article

metadata version: 2020-07-30

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  - https://dblp.org/rec/journals/ijstm/LiaoCC19
Shu-Hsien Liao, Yu-Chun Chung, Wen-Jung Chang:
Interactivity, engagement, trust, purchase intention and word-of-mouth: a moderated mediation study. Int. J. Serv. Technol. Manag. 25(2): 116-137 (2019)

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