"Cognitive image change and loyalty in destination branding."

Joy (Zhuowei) Huang, Liping A. Cai, Joseph A. Ismail (2010)

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DOI: 10.1504/IJSTM.2010.032080

access: closed

type: Journal Article

metadata version: 2020-07-30

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Joy (Zhuowei) Huang, Liping A. Cai, Joseph A. Ismail:
Cognitive image change and loyalty in destination branding. Int. J. Serv. Technol. Manag. 13(3/4): 234-246 (2010)

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