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"Online Retail Store Community Engagement and Its Impact on Purchase ..."

Cara Peters, Charles D. Bodkin (2022)

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DOI: 10.4018/IJOM.288424

access: open

type: Journal Article

metadata version: 2022-10-24

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  - https://dblp.org/rec/journals/ijom/PetersB22
Cara Peters, Charles D. Bodkin:
Online Retail Store Community Engagement and Its Impact on Purchase Intentions in the Context of Online Reviews. Int. J. Online Mark. 12(1): 1-15 (2022)

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