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"Customer engagement behaviour in online social networks - the Facebook ..."
Sofie Bitter, Sonja Grabner-Kräuter, Robert J. Breitenecker (2014)
- Sofie Bitter, Sonja Grabner-Kräuter, Robert J. Breitenecker:
Customer engagement behaviour in online social networks - the Facebook perspective. Int. J. Netw. Virtual Organisations 14(1/2): 197-220 (2014)
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