"What drives mobile game stickiness and in-game purchase intention based on ..."

Haiyan Ma et al. (2024)

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DOI: 10.1504/IJMC.2024.10057101

access: closed

type: Journal Article

metadata version: 2024-12-24

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Haiyan Ma, Yunran Wang, Maomao Chi, Min Zhou:
What drives mobile game stickiness and in-game purchase intention based on the uses and gratifications theory. Int. J. Mob. Commun. 24(1) (2024)

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