BibTeX record journals/ijisss/RoyM17

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@article{DBLP:journals/ijisss/RoyM17,
  author    = {Souvik Roy and
               Santanu Mandal},
  title     = {Antecedents and Consequences of Customer Brand Engagement: An Empirical
               Study in the Mobile Headset Category},
  journal   = {Int. J. Inf. Syst. Serv. Sect.},
  volume    = {9},
  number    = {3},
  pages     = {58--77},
  year      = {2017},
  url       = {https://doi.org/10.4018/IJISSS.2017070104},
  doi       = {10.4018/IJISSS.2017070104},
  timestamp = {Tue, 29 Sep 2020 10:57:15 +0200},
  biburl    = {https://dblp.org/rec/journals/ijisss/RoyM17.bib},
  bibsource = {dblp computer science bibliography, https://dblp.org}
}
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