"Understanding impulse buying in mobile commerce: An investigation into ..."

Xiabing Zheng et al. (2019)

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DOI: 10.1016/J.IJINFOMGT.2019.02.010

access: closed

type: Journal Article

metadata version: 2025-01-19

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Xiabing Zheng, Jinqi Men, Feng Yang, Xiuyuan Gong:
Understanding impulse buying in mobile commerce: An investigation into hedonic and utilitarian browsing. Int. J. Inf. Manag. 48: 151-160 (2019)

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