"I'm a believer! Believability of social media marketing."

Rory Mulcahy et al. (2024)

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DOI: 10.1016/J.IJINFOMGT.2023.102730

access: closed

type: Journal Article

metadata version: 2024-08-11

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  - https://dblp.org/rec/journals/ijinfoman/MulcahyRBKM24
Rory Mulcahy, Aimee Riedel, Amanda Beatson, Byron W. Keating, Shane Mathews:
I'm a believer! Believability of social media marketing. Int. J. Inf. Manag. 75: 102730 (2024)

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