"Consumers' Emotional Responses to AI-Generated Versus Human-Generated ..."

Vaibhav Diwanji et al. (2025)

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DOI: 10.1080/10447318.2025.2454954

access: closed

type: Journal Article

metadata version: 2025-10-15

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Vaibhav Diwanji, Mugur Geana, Jun Pei, Nhung Nguyen, Nazra Izhar, Rim H. Chaif:
Consumers' Emotional Responses to AI-Generated Versus Human-Generated Content: The Role of Perceived Agency, Affect and Gaze in Health Marketing. Int. J. Hum. Comput. Interact. 41(19): 12270-12290 (2025)

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