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"Defining, Applying and Customizing Store Atmosphere in Virtual Reality ..."
Ioannis G. Krasonikolakis, Adam P. Vrechopoulos, Athanasia Pouloudi (2011)
- Ioannis G. Krasonikolakis, Adam P. Vrechopoulos, Athanasia Pouloudi:
Defining, Applying and Customizing Store Atmosphere in Virtual Reality Commerce: Back to Basics? Int. J. E Serv. Mob. Appl. 3(2): 59-72 (2011)
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