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"Contextual Marketing and Customer-Orientation Strategy for E-Commerce: An ..."

Xueming Luo, Mojtaba Seyedian (2003)

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DOI: 10.1080/10864415.2003.11044294

access: closed

type: Journal Article

metadata version: 2020-03-13

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  - journals/ijecommerce/LuoS03
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Xueming Luo, Mojtaba Seyedian:
Contextual Marketing and Customer-Orientation Strategy for E-Commerce: An Empirical Analysis. Int. J. Electron. Commer. 8(2): 95-118 (2003)

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