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"The Marketing Prospects of Consumer Trust in Banking Services to Reduce ..."

Zhangzhi Li (2022)

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DOI: 10.4018/IJEC.307128

access: closed

type: Journal Article

metadata version: 2022-10-12

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Zhangzhi Li:
The Marketing Prospects of Consumer Trust in Banking Services to Reduce Perceived Financial Risk and Enhance Intention to Use Internet Banking. Int. J. e Collab. 18(3): 1-13 (2022)

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