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"How artificial intelligence can improve digital marketing."

Leandro Ferreira Pereira et al. (2023)

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DOI: 10.1504/IJBIS.2023.135351

access: closed

type: Journal Article

metadata version: 2024-05-07

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Leandro Ferreira Pereira, Daniel Tomás, Álvaro Dias, Renato Lopes da Costa, Rui Gonçalves:
How artificial intelligence can improve digital marketing. Int. J. Bus. Inf. Syst. 44(4): 581-624 (2023)

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