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"Analysis of success factors for a new product development initiative in ..."

Avanish Singh Chauhan et al. (2017)

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DOI: 10.1504/IJAOM.2017.10010984

access: closed

type: Journal Article

metadata version: 2020-09-29

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Avanish Singh Chauhan, Gaurav Kumar Badhotiya, Gunjan Soni, Ajay Pal Singh Rathore:
Analysis of success factors for a new product development initiative in Indian automotive industry: an ISM approach. Int. J. Adv. Oper. Manag. 9(4): 246-263 (2017)

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