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"Green Marketing Mix: A Review of Literature and Direction for Future Research."

Prashant Kumar, Bhimrao Ghodeswar (2015)

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DOI: 10.4018/IJABIM.2015070104

access: closed

type: Journal Article

metadata version: 2020-05-20

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Prashant Kumar, Bhimrao Ghodeswar:
Green Marketing Mix: A Review of Literature and Direction for Future Research. Int. J. Asian Bus. Inf. Manag. 6(3): 42-59 (2015)

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