"Examining gifting behavior on live streaming platforms: An identity-based ..."

Ran Li et al. (2021)

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DOI: 10.1016/J.IM.2020.103406

access: closed

type: Journal Article

metadata version: 2022-10-02

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Ran Li, Yaobin Lu, Jifeng Ma, Weiquan Wang:
Examining gifting behavior on live streaming platforms: An identity-based motivation model. Inf. Manag. 58(6): 103406 (2021)

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