"A dynamic model for advertising and pricing competition between national ..."

Salma Karray, Guiomar Martín-Herrán (2009)

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DOI: 10.1016/J.EJOR.2007.11.043

access: closed

type: Journal Article

metadata version: 2020-02-21

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Salma Karray, Guiomar Martín-Herrán:
A dynamic model for advertising and pricing competition between national and store brands. Eur. J. Oper. Res. 193(2): 451-467 (2009)

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