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"eWOM overload and its effect on consumer behavioral intention depending on ..."

Do-Hyung Park, Jumin Lee (2008)

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DOI: 10.1016/J.ELERAP.2007.11.004

access: closed

type: Journal Article

metadata version: 2020-02-22

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Do-Hyung Park, Jumin Lee:
eWOM overload and its effect on consumer behavioral intention depending on consumer involvement. Electron. Commer. Res. Appl. 7(4): 386-398 (2008)

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