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"Gift or threat? An examination of voice of the customer: The case of ..."

Hanjun Lee, JinYoung Han, Yongmoo Suh (2014)

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DOI: 10.1016/J.ELERAP.2014.02.001

access: closed

type: Journal Article

metadata version: 2020-02-22

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Hanjun Lee, JinYoung Han, Yongmoo Suh:
Gift or threat? An examination of voice of the customer: The case of MyStarbucksIdea.com. Electron. Commer. Res. Appl. 13(3): 205-219 (2014)

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