"Shopping with augmented reality: How wow-effect changes the equations!"

Vahideh Arghashi (2022)

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DOI: 10.1016/J.ELERAP.2022.101166

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type: Journal Article

metadata version: 2023-09-30

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Vahideh Arghashi:
Shopping with augmented reality: How wow-effect changes the equations! Electron. Commer. Res. Appl. 54: 101166 (2022)

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