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"Sell by bundle or unit?: Pure bundling versus mixed bundling of ..."

Wendy Hui et al. (2012)

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DOI: 10.1016/J.DSS.2012.02.008

access: closed

type: Journal Article

metadata version: 2023-06-26

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Wendy Hui, Byungjoon Yoo, Vidyanand Choudhary, Kar Yan Tam:
Sell by bundle or unit?: Pure bundling versus mixed bundling of information goods. Decis. Support Syst. 53(3): 517-525 (2012)

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