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"Identimod: Modeling and managing brand value using soft computing."

Manuel Chica et al. (2016)

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DOI: 10.1016/J.DSS.2016.06.007

access: closed

type: Journal Article

metadata version: 2020-12-29

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  - https://dblp.org/rec/journals/dss/ChicaCDIM16
Manuel Chica, Oscar Cordón, Sergio Damas, Valentin Iglesias, Jose Mingot:
Identimod: Modeling and managing brand value using soft computing. Decis. Support Syst. 89: 41-55 (2016)

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