"How e-WOM and local competition drive local retailers' decisions about ..."

Xue Bai et al. (2017)

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DOI: 10.1016/J.DSS.2017.06.003

access: closed

type: Journal Article

metadata version: 2020-02-20

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Xue Bai, James R. Marsden, William T. Ross Jr., Gang Wang:
How e-WOM and local competition drive local retailers' decisions about daily deal offerings. Decis. Support Syst. 101: 82-94 (2017)

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