"Fusion Product Planning: A Market Offering Perspective."

Yuwen Chen et al. (2010)

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DOI: 10.1111/J.1540-5915.2010.00271.X

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type: Journal Article

metadata version: 2024-05-07

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Yuwen Chen, Janice E. Carrillo, Asoo J. Vakharia, Peter Sin:
Fusion Product Planning: A Market Offering Perspective. Decis. Sci. 41(2): 325-353 (2010)

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