"Efficiency Evaluation in Search Advertising."

Anteneh Ayanso, Brian Mokaya (2013)

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DOI: 10.1111/DECI.12038

access: closed

type: Journal Article

metadata version: 2020-03-13

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Anteneh Ayanso, Brian Mokaya:
Efficiency Evaluation in Search Advertising. Decis. Sci. 44(5): 877-913 (2013)

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