"Data-Driven Personas for Enhanced User Understanding: Combining Empathy ..."

Bernard J. Jansen, Joni O. Salminen, Soon-Gyo Jung (2020)

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DOI: 10.2478/DIM-2020-0005

access: open

type: Journal Article

metadata version: 2021-12-23

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  - https://dblp.org/rec/journals/dim/JansenSJ20
Bernard J. Jansen, Joni O. Salminen, Soon-Gyo Jung:
Data-Driven Personas for Enhanced User Understanding: Combining Empathy with Rationality for Better Insights to Analytics. Data Inf. Manag. 4(1): 1-17 (2020)

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