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"Analyzing Brand Awareness Strategies on Social Media in the Luxury Market: ..."

Marco Brambilla et al. (2022)

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DOI: 10.3390/DIGITAL3010001

access: open

type: Journal Article

metadata version: 2023-10-14

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Marco Brambilla, Hoda Badrizadeh, Narges Malek Mohammadi, Alireza Javadian Sabet:
Analyzing Brand Awareness Strategies on Social Media in the Luxury Market: The Case of Italian Fashion on Instagram. Digit. 3(1): 1-17 (2022)

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