BibTeX record journals/datamine/WangZYY05

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@article{DBLP:journals/datamine/WangZYY05,
  author    = {Ke Wang and
               Senqiang Zhou and
               Qiang Yang and
               Jack Man Shun Yeung},
  title     = {Mining Customer Value: From Association Rules to Direct Marketing},
  journal   = {Data Min. Knowl. Discov.},
  volume    = {11},
  number    = {1},
  pages     = {57--79},
  year      = {2005},
  url       = {https://doi.org/10.1007/s10618-005-1355-x},
  doi       = {10.1007/s10618-005-1355-x},
  timestamp = {Sun, 02 Jun 2019 21:01:25 +0200},
  biburl    = {https://dblp.org/rec/journals/datamine/WangZYY05.bib},
  bibsource = {dblp computer science bibliography, https://dblp.org}
}
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