"Conceptual articles may disrupt the field of marketing but continue to ..."

Jennifer JooYeon Lee, Hyunuk Kim (2023)

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DOI: 10.48550/ARXIV.2308.14724

access: open

type: Informal or Other Publication

metadata version: 2024-10-06

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  - journals/corr/abs-2308-14724
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  - https://dblp.org/rec/journals/corr/abs-2308-14724
Jennifer JooYeon Lee, Hyunuk Kim:
Conceptual articles may disrupt the field of marketing but continue to decline in numbers: Evidence from a GPT-assisted study. CoRR abs/2308.14724 (2023)

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