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"Advertising strategy for profit-maximization: a novel practice on Tmall's ..."

Lianghai Xiao, Yixing Zhao, Jiwei Chen (2022)

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DOI: 10.48550/ARXIV.2211.01160

access: open

type: Informal or Other Publication

metadata version: 2022-11-04

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  dblp key:
  - journals/corr/abs-2211-01160
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  - https://dblp.org/rec/journals/corr/abs-2211-01160
Lianghai Xiao, Yixing Zhao, Jiwei Chen:
Advertising strategy for profit-maximization: a novel practice on Tmall's online ads manager platforms. CoRR abs/2211.01160 (2022)

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