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"Keyword Optimization in Sponsored Search Advertising: A Multi-Level ..."
Yanwu Yang et al. (2022)
- Yanwu Yang, Bernard J. Jansen, Yinghui Yang, Xunhua Guo, Daniel Zeng:
Keyword Optimization in Sponsored Search Advertising: A Multi-Level Computational Framework. CoRR abs/2202.13506 (2022)
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