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"Understanding the impact of eWOM communication through the lens of ..."

Deepak Verma et al. (2023)

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DOI: 10.1016/J.CHB.2023.107710

access: open

type: Journal Article

metadata version: 2023-09-30

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  - https://dblp.org/rec/journals/chb/VermaDBD23
Deepak Verma, Prem Prakash Dewani, Abhishek Behl, Yogesh K. Dwivedi:
Understanding the impact of eWOM communication through the lens of information adoption model: A meta-analytic structural equation modeling perspective. Comput. Hum. Behav. 143: 107710 (2023)

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