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"Generating brand awareness in Online Social Networks."

Albert A. Barreda et al. (2015)

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DOI: 10.1016/J.CHB.2015.03.023

access: closed

type: Journal Article

metadata version: 2022-10-02

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  - https://dblp.org/rec/journals/chb/BarredaBNO15
Albert A. Barreda, Anil Bilgihan, Khaldoon Nusair, Fevzi Okumus:
Generating brand awareness in Online Social Networks. Comput. Hum. Behav. 50: 600-609 (2015)

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