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"Managing market risk caused by customer preference uncertainty in product ..."

Gyesik Oh, Yoo Suk Hong (2021)

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DOI: 10.1016/J.CIE.2020.106975

access: closed

type: Journal Article

metadata version: 2021-02-18

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Gyesik Oh, Yoo Suk Hong:
Managing market risk caused by customer preference uncertainty in product family design with launch flexibility: Product option strategy. Comput. Ind. Eng. 151: 106975 (2021)

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