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"RFID in Retailing and Customer Relationship Management."
Fabian Uhrich et al. (2008)
- Fabian Uhrich, Uwe Sandner, Florian Resatsch, Jan Marco Leimeister, Helmut Krcmar:
RFID in Retailing and Customer Relationship Management. Commun. Assoc. Inf. Syst. 23: 13 (2008)
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